Over the year, bloggers have grown in influence. This is why people reach out to them for brand partnerships, joint partnerships, sponsored blog posts, interviews and other opportunities. Contacting bloggers is similar to contacting traditional media, except the process is more informal. Just because the process is informal doesn’t mean you should throw professionalism by…
Authors: The High Price of Renting Versus Owning Your Online Home
Are you an author who relies on Facebook or Amazon for your home page? If you do not have an online home – website or blog – that you own, you are missing out on opportunities to build your brand and community; to cultivate relationships with readers and potential partners; and to sell your books…
The Pressures of Blogging and How to Relieve Them
Bloggers have to consistently create quality content in order to attract visitors and keep them returning. They have to plan what they want to share, write and edit blog posts, and create a consistent posting and promotion schedule. That’s pressure. Then, they have to be strategic in their content delivery in order to convert visitors…
Happy New Year…I’m Back
Happy New Year! I hope your 2019 is off to a great start. I’m back and ready to celebrate your progress and successes. There are two things I typically address at the beginning of the year that I want you to think about: your word for the year and goals. For 2019, my word is…
Have a Happy Holiday…See You Next Year!
This is my last official post for 2018 as I am taking a break through January. However, I will post if something needs to be shared immediately. Before I go, I want to look back at my 2018 accomplishments and share what to look forward to in 2019. 2018 Accomplishments My Blogging Success for News…
How to Repurpose Your Digital Content to Keep It Adding Value [Guest Post]
Content can be a huge investment (worth protecting), with the costs of videos and highly researched articles easily reaching thousands of dollars. The same is true even if you’re the sole producer of the digital content. You invest time, talent, skills and experience. In fact, these costs can become prohibitive to your goals if you’re…
If Professional Online Copywriters Could Give You Advice, This Is What They’d Say
Copywriting is the art of delivering readable content that will help your audience in some way. Yes, great copy helps businesses market their products, but it can be used for all kinds of purposes, besides making money. And, thanks to the internet, it’s quickly becoming one of those essential life skills that everyone needs. But…
How We Roll: Black Skating in Chicago [ Promo Video]
Check out my promo video for How We Roll: History of Black Skating in Chicago produced by Darque Syde of D’Lyte Productions, Inc.
Brainstorming Tools & Strategies: Bring Your Ideas to Life
I run into a lot of people with great ideas. Unfortunately, many of those ideas are still in their heads. If these ideas are never released from their brains, they’ll never have a chance to grow and become what they could be. To help bring them to life, you need to write them down. Following…
Bringing “How We Roll” Roller Skate Project Together
I’ve been researching Chicago’s roller skating history since 2009. I have tons of information and wanted to present it to the world my way. On December 8, 2018, I’m sharing some of this information at my event, How We Roll: History of Black Skating in Chicago. When I started planning How We Roll all I…