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Some people think that blogging is just about creating content, which is a great misconception. Blogging is a lot of work! Here’s what normally happens. They’ll start blogging with enthusiasm and lose their steam within a few months because they were clueless about the amount of work it takes to manage a site. Once they get this reality check, they spend a lot of time and money learning what they don’t know, publish fewer blog posts or stop blogging completely.
To prevent this from happening, the Blogging Success for New Bloggers workbook prepares aspiring and new bloggers for the realities of managing a blog before they start.