When applying for jobs online, whether through a job board or company website, you are entering information into an applicant tracking system (ATS). These programs were supposed to make it easier for recruiters to find qualified candidates by reading and organizing resumes. For job seekers, they were supposed to make submitting applications simpler. Instead, they…
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5 Must-Use Event Marketing Tools
This article was originally posted on Business2Community on September 7, 2017. People are increasingly holding webinars, workshops, conferences and other virtual and in-person events to expand their brands. This means you have to come up with creative strategies to promote your events. Fortunately, there are several online and offline options from which to choose. Unfortunately,…
3 Easy Ways to Get Ahead in Your Career
Do you want a promotion, a job change or career change? Getting these things may not be as hard as you think it is. Check out three easy ways to get ahead in your career. Get Ahead in Your Career Responsibility One of the best ways to lay the foundation for career advancement is to…
Cover Letter Frustration
Unlike resumes, I only have one cover letter frustration: knowing whether I need one or not. A few years ago, job seekers had to send one with their resumes. Today…well, I don’t know. Cover Letter Frustration Some career experts swear by cover letters, while others tell you not to bother. Then there are the reports…
Basic Photography Tips for Bloggers
There is a quote that says “A picture is worth a thousand words”. But what happens when that photo is blurry; the subject is out of focus; or the background is too dark? What is worth then? And why should bloggers care? Here’s why bloggers should care. Including images in your blog posts increases the…
Top 3 Resume Frustrations
I’m going to kick off my Frustrated Job Seeker Series with my top three resume frustrations. All job seekers should have resumes that highlight your professional experience, skills, education, accomplishments and other qualifications. As a previous human resources professional with recruitment experience and great writing skills, why is it so hard to craft a…
Frustrated Job Seeker Series
I’m currently seeking a permanent learning & development position (previously known as training & development) and have becoming increasingly frustrated in my job search. Yes, I am a frustrated job seeker. Note: Although I’m looking for a permanent gig, I will continue to freelance as a writer. Writing is my life. There are several titles…
3 Essential Tools to Build a Digital Footprint for Your Business
Your business needs a digital footprint. No matter how hard you shy away from it, everything is online these days. We shop, pay our bills, and even make travel arrangements. If your business is not online, you are losing money. How can entrepreneurs take full advantage of this online revolution? There are many ways to…
How to Use Your Blogging and Writing Skills to Boost Your Business [Guest Post]
Blogging has become so frequent and rampant that the word ‘blog’ is often used interchangeably with ‘website’. Like Facebook and Twitter, blogging has entered the common consciousness and even has its own spin-offs like micro-blogging and so on. What people don’t know is blogging can help you grow your business. In addition to driving traffic to websites, you…
My New Blogging Success for New Bloggers Workbook
I receive at least five queries per week on how to get started blogging from my personal and online connections. Of course, I’m happy to help. After years of doing this, I finally decided to compile all my reponses and turn them into a book. (Duh, why didn’t I think of this sooner??). Thus, I…