Professional bios are the most effective marketing tools for highlighting your credibility as an authority on your subject and in your industry; for promoting your brand; and for sharing your professional story.
They differ from resumes in two ways. First, they show you as a human “doing” versus a list of bullet points of job responsibilities. Second, they are more fun and less stressful to create.
There are five types of bios all professionals should have:
- Comprehensive Bios
- Long-Form Bios
- Mid-Length Bios
- Short Bios
- Mini Bios
Read more about each of these bios and when you should use them on LinkedIn.
Do you need a bio? You can buy my How to Write a Powerful Professional Bio book or hire me to make your bio pop.